About
Eamon Tuhami. Founder. Builder. Coach.
The short version.
I build with AI every day. Apps, workflows, systems, products. When I coach you, I'm showing you what I actually do, not theory.
Behind that: 25 years building businesses. FTSE 100 corporates, global brands, startups, my own ventures. I know what it feels like to lead a team, build something from nothing, and make decisions with incomplete information. Whether that's inside a corporate or from a kitchen table.
Now I work with leaders across major companies, government, and early-stage founders. X8IQ is the practice. Hands-on, human-led, built around your real work.
Track Record
Twenty-five years in the room.
A selection of the businesses, roles, and people I've worked with.
Founded + Exited 2020
Motivii
Founded and exited (2020). Employee engagement SaaS used by GSK, Lloyds Bank, and Expedia. Grew to £250k ARR before exit.
Growth Build
Experian
Built their consumer division from zero to £100m, plus their ad-tech services.
Co-founded
Digital-Labs
Co-founded. Shoreditch growth agency. Virgin, CompareTheMarket, AOL, Ascential.
Board
Board Roles
Chairman of FinalRentals. Board member of The Feats.
Advisory
100+ Startups
Coached, mentored, supported through accelerators, angel investing, advisory.
UK Gov · GEP
Government
UK Government Dealmaker for the Global Entrepreneur Programme. Helping international scale-ups establish UK operations.